Sophisticate's Black Hair Styles and Care Guide Sophisticate's Black Hair Styles and Care Guide, published by Associated Publications, Inc.,  is the ABC-audited, #1 Best Selling Black Hair Magazine in the world.
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MARCH 2018 cover-home

Stay Ahead Of The Style Game

SBH COVER LUPITA NYONG’O cover-gabrielle

Hollywood’s Leading Naturalista

Weave Couture weave-home

Obsessing Over Orange

Hair Color Now color-home

It’s All About Going Grey!

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Calling All Naturalistas

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Shopping Smarts

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The holiday season is in full swing—and so is gift shopping! But before you whip out your credit card or place that item in your online shopping cart, keep these three holiday shopping tips in mind, courtesy of financial expert Paul D. Jones, author of the books Who Told You…You Were Broke  and Schedule for Success (

1. Set a budget: Before you start any holiday shopping, know the specific dollar amount that you can allow in your budget to spend.  Count the costs of everything, from the gift purchase itself, the wrapping/packaging, and the mailing-postage cost of the gift, as needed.  Most importantly, record your spending along the way.

2. Control your emotions:  The holiday season plays into three of our most dominate human emotions: joy or happiness, surprise, and anticipation.  Find a balance within your emotions and your tangible budget when it comes to holiday planning.  It is not worth overspending today on a gift to surprise someone when you cannot financially afford it.

3. Be frugal to get the best bang for your dollars: During the holiday season especially, prices and sales can become confusing; however, always remember to compare prices and use coupons or discounts where you can.  There are many apps that currently allow you to search for the best price match, as well as stores themselves that will honor competitors’ lowest advertised prices.  When buying online, always seek out the stores that offer free shipping.  Most importantly, this holiday season, save your receipts! More and more stores are offering price-guarantee programs.  These programs allow you to buy an item and if the price drops within a specific time, you can present your receipt to recoup the difference that you’ve overpaid.  Remember that saving money is the same as making money!

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